Lands' End has much more than the outerwear and outdoor gear they are known for. Clothing for men, women and children, chic accessories, and plenty to furnish an entire home- furniture, bedding, and more- round out Lands' End's robust line. The company was started more than 50 years ago in Chicago, and started as a catalog store which has now evolved to a great company with retail locations around the world and an expansive consumer website.

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Well Suited Swimwear At Lands' End

Rene Keith
July 17, 2014

lands end Every spring, the dawn of impending bathing suit season has many women groaning across the globe. The very thought of the squeezing, tugging, pulling and squashing of one's body into a bathing suit- and the likely horrifying results- leaves many women  fearing the summer. This is no way to live, ladies, but I totally sympathize. Bathing suits can be the WORST if you're not confident about your body.

The key to remember about swimwear, though, is: It is not your body's fault, it is all about the suit. If it is creating weird bulges, riding too high or squeezing too tight, it is the wrong suit, and probably not even a good one. There are two important factors to a good suit: Material and style. Women need durable material that won't chafe, sag, wear thin or, heaven forbid, become see-through when damp.

We need properly fitting swimsuits that are long and wide enough, with sturdy straps and built-in bras. If you can find the perfect combination of fit and quality, and it is attractive and contemporary, well then, you've hit swimsuit pay dirt.

Trust us, a good suit is worth the time and money. Try on as many as you can, in various sizes. Different cuts may work well or not, depending on your shape. You're going to need to pay a little bit more for a good suit, but once you have the perfect one, it should last you for years, and the freedom from that annual mental anguish and the boost in your I know I look good confidence is worth it alone. Here is where Lands' End comes in.

Have you checked out their bathing suits lately? They have suits for the entire family, actually- but swimwear for men and children is a far easier task to tackle than a bathing suit for a woman. Peruse Lands' End and you'll soon see they have:

1) a TON of suits and 2) they are are really, really cute. I promise.

Whatever your body type might be- tall, petite, plus sized- Lands End has a stylish suit that will accentuate what you've got and downplay what you want to hide. Tick off items from the filter list of what you're looking for in swimwear, such as 'conceal thighs' or 'enhance bust' and Lands End will show you the best options, in sizes 2-26W. (You can also search suits by bra size and type, leg opening, neckline, and torso length. Amazing!)

I'm loving their colorful rash guards this year, and these tankini tops with nothing-to-see-here shirring. Tankini's and bikinis are for some bodies, cover-ups (that you can swim in!), one-pieces and skirts for others- it's all right there, and it is all high quality swimwear backed by a generous return policy.

And, I don't know about you, but I am far more interested in trying on a bunch of bathing suits in my home rather than in an ill-lit dressing room at the mall that smells like feet. My advice is buy a few different sizes and styles online, knowing most of them will have to be returned. (You can return by mail or to a Sears store).

So don't put off this otherwise daunting task, and don't simply get by with a cheap, old, not perfect swimsuit that makes you feel anything less than fabulous this summer. You are too good for that, and there are too many awesome suits at Lands End.

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